· Naughties
· · 2008
· · · November
· · · · 21 (2 entries)

2008 Storage Hierarchy · We call them “computers”, but the soft­ware and hard­ware are over­whelm­ing­ly con­cerned with stor­ing and re­triev­ing data. Yesterday’s Disk Per­for­mance re­search fit in­to a larg­er con­text in the QConf pre­sen­ta­tion; a sur­vey of all the lev­els of stor­age that make up a mod­ern sys­tem ...
First-Class PR · I was hav­ing a beer in the bar at SFO wait­ing for my flight home, sit­ting next to this thir­ty­ish wom­an, ex­treme­ly well-groomed and well-dressed. I saw on her board­ing pass that she was trav­el­ing Ex­ec­u­tive Class to LA. We got to talk­ing and it turned out she was in Public Re­la­tion­s. She most­ly worked, and her cur­rent Bay Area trip was about, rep­re­sent­ing new iPhone app­s. I start­ed feel­ing cog­ni­tive dis­so­nance; first of al­l, I thought that we were in the kind of eco­nom­ic sit­u­a­tion where you wouldn’t want to fly your PR peo­ple around in first class, and any­how, aren’t most iPhone apps be­ing built by low-rent gueril­la op­er­a­tions? So I asked a few ques­tion­s, and it turned out that the apps she rep­re­sent­ed were most­ly from big com­pa­nies; their names were ex­treme­ly Web2.0-ish gnarls of un­like­ly con­so­nant com­bi­na­tion­s, and they did un­sur­pris­ing things. It’s dawn­ing on me that the mobile-app space is go­ing to be dif­fer­en­t.
author · Dad · software · colophon · rights
Random image, linked to its containing fragment

By .

I am an employee
of Amazon.com, but
the opinions expressed here
are my own, and no other party
necessarily agrees with them.

A full disclosure of my
professional interests is
on the author page.